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RB2B

Vendor: RB2B

RB2B identifies U.S. website visitors at person level, delivering LinkedIn profiles to Slack in real-time for immediate sales engagement.

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linkedin U.S. B2B sales teams seeking real-time website visitor identification Teams needing LinkedIn profile enrichment for Slack engagement Compliance-focused lead generation for U.S. markets #lead-enrichment #us-visitors #linkedin #slack #b2b-sales

Overview

RB2B is a website visitor identification tool that delivers person-level identity for U.S.-based web traffic. It captures LinkedIn profiles of site visitors in real-time and pushes them to Slack, enabling sales teams to engage high-intent leads immediately. The platform supports ICP filtering by industry, company size, and job title, and integrates with CRM systems. By focusing exclusively on U.S. visitors, RB2B simplifies compliance by avoiding GDPR applicability. It aims to transform web traffic into pipeline opportunities through enriched data and real-time notifications.

Key Features

Real-time LinkedIn profile capture

Instantly captures LinkedIn profiles of website visitors and pushes them to Slack, enabling sales teams to engage high-intent leads promptly.

U.S.-only visitor identification

Focuses identification on U.S. website visitors only, simplifying compliance by excluding GDPR-regulated international traffic.

ICP filtering for audience refinement

Allows targeting based on industry, company size, and job title to refine ideal customer profile engagement.

CRM and Slack integration

Seamlessly integrates enriched lead data with CRM systems and Slack channels, streamlining sales workflows and team access to visitor insights.

Pros & Strengths

  • ✓
    Person-level visitor identification: Enables deeper understanding of website visitors at individual level, supporting personalized engagement strategies.
  • ✓
    Strong LinkedIn and Slack integration: Real-time push of LinkedIn profiles to Slack enhances sales workflows and team coordination for lead engagement.
  • ✓
    Compliance-focused U.S. focus: Exclusive focus on U.S. visitors simplifies regulatory compliance by avoiding GDPR complexities.

Cons & Tradeoffs

  • ⚠
    U.S.-only limitation: Focus on U.S. visitors limits applicability for businesses targeting global audiences requiring person-level identity.
  • ⚠
    Advanced features pricing: Cost of advanced features like CSV downloads and CRM pushes may be high for smaller teams or startups with limited budgets.

Known Limitations

  • • U.S.-only visitor scope limits global person-level identification
  • • Advanced features require paid subscription tier for CSV and CRM data exports

Pricing & Plans

Model: subscription
USD99 /month

Free 7-day trial available; paid plans start at $99/month for advanced features including CSV downloads and CRM pushes.

✓ Free Plan ✓ Free Trial

Editorial Info

Last Reviewed: 2026-08-20

Verified Sources & Research

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