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Vidyard

Vendor: Vidyard

Vidyard is a business video platform that enables sales and marketing teams to record, personalize, and track videos. It includes AI tools, analytics, and integrations with CRM and collaboration apps to boost engagement and conversions.

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Overview

Vidyard provides a video platform designed for business sales and marketing teams. Users can record videos with screen capture, add personalized messaging, and share them via email, LinkedIn, or other channels. The tool offers analytics to track viewer engagement, AI powered script generation, and customizable landing pages. Integrations with CRM systems such as Salesforce, HubSpot, and collaboration tools enable seamless workflows. The platform aims to increase engagement and conversion rates through measurable video content.

Key Features

Video Recording with Screen Capture

Records high quality video from screen and camera, accessible via desktop browser extension and mobile app.

AI Generated Scripts and Personalized Avatars

Provides AI powered script suggestions and customizable AI avatars to streamline creation of personalized video messages.

Viewer Analytics and Engagement Insights

Tracks who watches videos, how long they view, and interacts, delivering detailed analytics to measure impact.

CRM and Collaboration Integrations

Connects with Salesforce, LinkedIn, HubSpot, and other tools to embed videos into existing sales and marketing workflows.

Customizable Video Landing Pages and CTAs

Allows creation of branded video pages with call to action buttons to capture leads and track conversions.

Pros & Strengths

  • ✓
    Higher Engagement: Video content consistently improves open and response rates for sales and marketing outreach.
  • ✓
    AI Driven Personalization: Built in AI script generator and avatars reduce manual effort to create tailored video messages.
  • ✓
    Robust Analytics: Provides granular viewer data to measure video performance and optimize campaigns.

Cons & Tradeoffs

  • ⚠
    Premium Pricing: Pro and Plus tiers start at $29/month and $89/month, which can be expensive for small teams.
  • ⚠
    Feature Lock in: Advanced AI avatars and custom CRM integrations are only available in the Business (custom) plan.

Known Limitations

  • • Free plan restricts video length and analytics depth.
  • • Custom plans required for full AI and integration features.

Pricing & Plans

Model: freemium

Vidyard offers a free tier for basic video recording and sharing, plus paid subscription tiers (Pro at $29/month, Plus at $89/month) and custom Business pricing with advanced features and CRM integration.

✓ Free Plan ✓ Free Trial

Editorial Info

Last Reviewed: 2026-08-20

Verified Sources & Research

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