Cargo logo

Cargo

Vendor: Cargo

Cargo is GTM infrastructure for building and running agent-operated revenue workflows. Define data models, tools, AI agents and plays as a TypeScript workspace, then deploy it through Cargo’s CLI/CDK.

Visit Website ↗
GTM and revenue operations teams building repeatable workflows Teams that want to manage GTM systems as code Teams using coding agents to build or operate revenue workflows #GTM infrastructure #AI agents #revenue orchestration #workflow automation

Overview

Cargo is a code-first go-to-market platform built around a repository your team and coding agents can operate. A workspace can include connectors, data models, tools, AI agents, plays, territories, context and apps; Cargo deploys it through its CLI/CDK and runs workflows on triggers or schedules. The platform emphasizes a unified GTM data model, maintained integrations, execution traces and retries. Cargo advertises 100+ integrations, including Salesforce, HubSpot, Apollo.io, Attio, Slack, LinkedIn, ZoomInfo, Intercom and OpenAI. Its current pricing is credit-based: a new account starts with 100 free credits and no card is required; listed paid monthly allowances begin at $165 for 1.5K credits, with higher tiers at $250, $1,190 and $3,000 per month. The official pricing page says plan features are not gated, while credit allowances and support levels vary.

Key Features

Workspace as code

Define connectors, models, tools, agents, plays and other workspace resources as TypeScript files in a repository; plan and deploy changes with Cargo’s CLI/CDK.

AI agents and plays

Build AI agents and event-driven plays that research, score, enrich, prioritize, route and act on GTM records through configured workflows.

Unified GTM data models

Connect first- and third-party data into structured, queryable models used by workflows and agents.

Hosted workflow runtime

Run tools and plays from triggers or schedules, with execution traces and automatic retries with backoff.

100+ maintained integrations

Connect CRM, sales, enrichment, AI, analytics and data systems, including Salesforce, HubSpot, Apollo.io, Attio, Slack, LinkedIn, ZoomInfo, Intercom and OpenAI.

Coding-agent interfaces

Operate Cargo through its CLI/CDK and hosted MCP/API interfaces; its official site lists compatibility with Claude Code, Cursor, Codex, Gemini CLI, Devin and Replicas.

Pros & Strengths

  • ✓
    Code-first change control: The workspace can be versioned and reviewed as code, with plans and deploys for changes.
  • ✓
    Broad integration catalog: Cargo advertises 100+ maintained integrations across GTM, enrichment, AI and data systems.
  • ✓
    Built-in execution visibility: The product highlights traces, logs and retry behavior for running workflows.
  • ✓
    Free starting allowance: New accounts start with 100 free credits and do not need to enter a card.

Cons & Tradeoffs

  • ⚠
    Credit usage needs monitoring: Pricing meters enrichment actions, orchestration steps and storage inserts through credits, so teams need to understand how their planned workload consumes the allowance.
  • ⚠
    Self-repair is configurable: Cargo’s own agent-readiness article says repair requires a configured pattern; traces, alerts and evaluators are available, but agents do not repair workflows by default.
  • ⚠
    Human approval remains the default for changes: Coding agents can prepare changes, but merging changes that affect the engine or customers remains a human gate by default.

Known Limitations

  • • Credits are consumed across enrichment, orchestration and storage, so costs depend on usage.
  • • Automatic self-repair is not enabled by default; teams configure the repair loop.
  • • The product is designed as GTM infrastructure alongside a CRM, not as a CRM replacement.

Pricing & Plans

Model: usage

Credit-based, pay-as-you-grow pricing. The official page lists 100 credits from $0/month, 1.5K from $165/month, 2.5K from $250/month, 17K from $1,190/month, and 50K+ from $3,000/month. All tiers include the same features and 100+ integrations; credit allowances and support differ. New accounts receive 100 free credits with no card required. The page calls this a free trial but does not specify a duration. Credits cover enrichment actions, 100 orchestration steps per credit, and 1,000 storage inserts per credit.

✓ Free Plan ✓ Free Trial

Pricing verified: 2026-09-28

Editorial Info

Last Reviewed: 2026-09-28

Verified Sources & Research

Similar Sales Tools

active IQ

by active IQ

ActiveIQ is a CRM+ growth platform built exclusively for energy companies, combining Sales Station CRM, EnergyIQ project tracking, Energy Directory contacts, Marketing Station automation, AdConnect advertising, and ActiveIntelligence AI agent Scout to identify buying intent and close deals.

custom

Advisr

by Advisr

Advisr helps media sales teams plan deals, build tailored pitches, automate workflows, and activate campaigns through a connected sales platform.

custom

Ambition

by Ambition

Sales performance and coaching platform with seller activation, structured coaching, and revenue performance intelligence.

subscription