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ZoomInfo Sales

Vendor: ZoomInfo (formerly DiscoverOrg)

ZoomInfo Sales, formerly DiscoverOrg, combines B2B contact and company data with buyer-intent signals and CRM workflows to help revenue teams find and prioritize accounts and decision-makers.

linkedin email Sales teams using email and LinkedIn outreach Marketing organizations needing ABM insights Revenue teams requiring accurate contact data #B2B contact data #sales intelligence #account-based marketing

Overview

DiscoverOrg announced its rebrand to ZoomInfo in 2019. ZoomInfo Sales combines business contact and company data, account and buyer-intent signals, website visitor insights and sales workflows for prospecting and CRM use. Official materials describe custom packaging rather than public list-price tiers; buyers request a quote, and a free trial is offered. Microsoft documents a ZoomInfo app for Dynamics 365 Sales that supports importing accounts, contacts and leads and updating existing records. The legacy DiscoverOrg directory URL is retained for continuity; the product destination uses the current ZoomInfo Sales page.

Key Features

B2B contact and company search

Search business contact and company information to identify accounts, roles, and decision-makers for prospecting.

Buyer intent and account signals

Use intent and account signals to prioritize organizations showing relevant buying activity.

Website visitor insights

Identify and evaluate visiting organizations as an input to account prioritization and outreach.

Sales workflows and CRM data actions

Support sales automation and CRM workflows; Microsoft documents importing and updating records through the Dynamics 365 Sales app.

Pros & Strengths

  • ✓
    Broad prospecting dataset: Reviewers often value breadth of contact and company information for account research and list building.
  • ✓
    Intent and account context: The product combines contact search with buyer-intent and account signals to help prioritize prospects.
  • ✓
    CRM workflow support: Reviewers value CRM access and data transfer; the documented Dynamics app supports importing and updating records.

Cons & Tradeoffs

  • ⚠
    Contact data can be inconsistent: Some Capterra reviewers report stale or incorrect records and regional coverage gaps; validate important contacts.
  • ⚠
    Pricing and value need evaluation: Reviewers sometimes describe pricing as high or inflexible. Official pricing is quote-based, so confirm package and terms directly.

Known Limitations

  • • Official pricing is quote-based; no public dollar rates or plan tiers were found, so costs require a direct quote.
  • • Reviewers report occasional stale or inaccurate records and regional coverage gaps; data quality can vary by market.

Review-platform snapshot

Third-party sentiment, separate from official claims: Capterra reports ZoomInfo Sales at 4.1/5 from 322 reviews (updated September 2026); reviewers value prospecting, contact discovery, time savings and CRM workflows, with cautions about data freshness/coverage, price-value and occasional performance. G2 results are positive, but its indexed seller profile aggregates ZoomInfo products and is not used as a Sales-only rating. TrustRadius insights for GTM Workspace Powered by ZoomInfo mention org charts and targeting positively, with no comparable current aggregate score. Capterra comparisons include RocketReach; G2 alternatives include Apollo, Cognism and Lusha. These are reviewer observations, not vendor guarantees.

Review profiles checked: 2026-10-06

Pricing & Plans

Model: custom

Official pricing offers a free trial and directs buyers to request a quote; no dollar rates or plan tiers are published. Pricing varies with features, licenses and credit usage.

✓ Free Plan ✓ Free Trial

Pricing verified: 2026-10-06

Editorial Info

Last Reviewed: 2026-10-06

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