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Edrone

Vendor: Edrone

edrone is an e-commerce CRM and marketing automation platform for customer data, personalised campaigns, product recommendations and on-site conversion tools.

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Overview

edrone is a CRM and marketing automation platform designed for online stores. It combines customer profiles, e-commerce events, segmentation and ready-made automation scenarios with email, SMS, on-site messaging, recommendations, pop-ups, chat and reporting. Its free plan helps smaller stores try the platform, while paid billing scales with the active contact database.

Key Features

E-commerce automation scenarios

Use pre-built flows for abandoned carts, viewed products, post-purchase outreach, cross-selling and other e-commerce moments.

Customer data and segmentation

Build 360-degree customer profiles and create segments for personalised messaging and campaigns.

On-site conversion tools

Use pop-ups, banners, web layers, chat, social proof and product recommendations.

Multichannel messaging

Run email and SMS campaigns, and manage conversations through the Inbox; WhatsApp is available on paid plans.

Reporting and analytics

Use dashboards and reports to monitor campaign and store outcomes.

Pros & Strengths

  • ✓
    E-commerce-specific automation: Ready-made scenarios and recommendations focus on common store conversion and retention needs.
  • ✓
    Usable free plan: Free plan includes core features for up to 200 contacts and 500 messages a month.
  • ✓
    Rich on-site tools: Combines CRM and campaign capabilities with pop-ups, chat, product recommendations and social proof.

Cons & Tradeoffs

  • ⚠
    Pricing scales with contact usage: Paid cost depends on the highest active-contact tier reached, which can affect budgeting as a database grows.
  • ⚠
    Free plan has messaging limits: Free accounts are limited to 500 total messages per month, including 100 free SMS messages.
  • ⚠
    WhatsApp requires paid access: The WhatsApp channel is not available on the freemium plan.

Known Limitations

  • • Free plan supports up to 200 active contacts and 500 messages per month, including 100 free SMS messages.
  • • WhatsApp messaging is available only on paid plans.
  • • Paid pricing is tied to the highest active-contact tier, not just the current month’s reduced contact count.

Review-platform snapshot

Review-platform coverage varies by site: G2 and Capterra show ratings from different sample sizes, while TrustRadius has too little feedback for an overall score. Check the linked profiles for the latest review detail.

Review profiles checked: 2026-09-16

Pricing & Plans

Model: freemium

edrone has a free plan for up to 200 active contacts and 500 messages a month, including 100 free SMS messages. Paid plans use monthly, contact-based pricing; the charge can reflect the highest contact tier reached during the billing period.

✓ Free Plan ✓ Free Trial

Pricing verified: 2026-09-16

Editorial Info

Last Reviewed: 2026-09-16

Verified Sources & Research

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